INDIE GAME PR BLACKSMITH

Welcome to the Sparks Forge!

I’m Yohann, a PR and marketing specialist who has been forging campaigns in the indie game scene for over 8 years. With more than 50 games supported, from early access launches to full releases, I’ve worked closely with studios around the world to tell their stories, spark visibility for their game, and build connections between developers, journalist, content creators and players.

Just like any « blacksmith », I believe in expertise, experience, and passion. Each game is one of a kind — an indie gem— and I treat every project as a unique piece.

Let’s make your game glow.

@credit Image: David Maestro

SERVICES

PRESS RELEASES

We hammer out professional press releases — forged with precision to showcase your game’s unique spark and capture the attention it deserves.

TARGETED DISTRIBUTION

Like a precision strike, your news is delivered to our curated network of journalists and content creators.

PRESS KIT

A neatly forged kit full of visuals, info, and messaging — everything the press and content creator need to love and promote your game.

KEY MANAGEMENT

We take care of key distribution with care, order and follow-up in order to secure contents.

MONITORING

We track the impact of your campaign – news, reviews, streams and videos. – and we follow up with each media to help keep your game covered.

INFLUENCE SPONSORSHIP

We select the best content creators for your game, within your budget. We take care of the negotiation, the contract and the smooth running of the campaign.

STEAM STORE

Your page is the forge where the magic happens. We define and manage the tags, attractive short and long descriptions, layout and advise you on graphic elements.

STRATEGY

From market positioning to go-to-market planning, and beyond, we develop a customized plan to guide your launch. Supporting you every step of the way.

GAME SHOWS

Participate in online and offline game shows and present your game to professionals and gamers.

TRAILER DESIGN

We have a network of excellent trailer designers ready to help you create an outstanding asset to promote your game.

SOCIAL MEDIA

Need a hand to build your community and engage it? We know the right persons you need!

SPARKING INDIE JEWELS

WHAT THEY SAY ABOUT US

Indispensable part of our team

Sparks Forge team has made themselves an indispensable part of our team. The press release itself was excellent! They not only does excellent work but also gave a lot of well-thought-out substantive advice. They’ll be our go-to for anything relating to press and media outreach.

Jordan Smilovic – CEO
Cosmo’s Tuxedo

Media coverage was one of the main wishlists’ drivers

Thanks to Sparks Forge Team, our presence on social networks has increased and the press coverage for the Early Access release has been one of the main drivers of the wishlists.

Jeremy Darciaux – Unicorn Chief Officer
Polycorne

Extremely Professional

Sparks Forge team is extremely professional and diligent. They worked hard to deliver a large workload to a high quality.The highest recommendation is that I would happily work with them again!

Gary Burchell – Biz Dev, Designer, Project Lead
Fireblade Software Ltd